
Did you go to E3? Cause I didn't see you there. Or maybe I did. I waved, but you didn't wave back.
Well, lets just forget it. Maybe you didn't see me. But did you see the protesters outside of the convention hall?
Yeah, that lackluster bunch that was protesting the upcoming game Dante's Inferno, which is a video game about a guy that has to fight Lucifer to free his soul...or something...I dunno it was a book, go read it if you want to know. Anyway, the protesters handed me a flyer. Its HILARIOUS! Now, I am not insensitive or anything, its just that the flyer...well, its just too funny. I mean. They have an image identical to this on the pamphlet:
YES, with the stockphoto branding and everything! I knew some "special" effort went in to making this flyer. And their chant "Say NO to InferNO" it brought a tear to my eye...cause I was laughing. Was I laughing at them? No? I was laughing at the way they were going about it.So here's the interesting part (in cause you weren't interested already, in which case, thanks for the rudeness jerk): It turns out it was all FAKE. I don't mean that the protesters were anamatronic (cause to me they didn't look lifelike), I mean it was a setup. Click here to read more about it!
EA (Electronic Arts), the company that makes Dante's Inferno and therefore loves Satan, setup the fake protest as a marketing gimmick. A gimmick. I must say, that I am totally impressed! That type of marketing has always interested me. I mean, when you'e caught off guard, then you know that it's working. Take for example this flyer that, unknowingly, is for Mirror's Edge:
Of course we all know that Mirror's Edge (also made by EA) is a game about a girl named Faith who is "running from the law", so its a perfect way to market the game and totally gets your attention. Unless of course you are a criminal yourself, in which case you should probably see about contacting EA and trying to get a game made about your life. I mean, imagine playing as Lisa Nowak, the astrounaut attempted murder. She drove from Texas to Florida to murder some guy, while wearing diapers. So you'd have to drive, like Grand Turismo, and watch your bladder meter, like The Sims. Plus you'd have to buy all your equipment (like the BBgun and pepper spray), so that'd be like Oregon Trail. Are you also thinking that I am describing the best game ever created? I do this stuff for free ladies and ladies and gentlemen!Point is, if advertising is fun and really is that interesting, then, to me, its worth checking out. I love them trying new things rather than just pasting billboards all over the city.
Non game related example of a cool ad campaign for the vampire series True Blood:

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